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Table of Contents1 Why Data Analytics Matters for Your Small Business2 Affordable Tools to Kickstart Your Data Analytics Journey2.0.1 1. Google Analytics: Your Free Data Goldmine2.0.2 2. Social Media Insights: Harnessing the Power of Likes and Shares2.0.3 3. E-commerce Platform Analytics2.0.4 4. Affordable Third-Party Tools3 Collecting and Analyzing Customer Data: A Step-by-Step Guide3.0.1 Step 1:...